We take care of your marketing so you can focus on what’s important
As a multiple business owner himself, Our Founder – Allen Fu has built 3 businesses from 0 to $millions of dollars in less than 3 years in 3 different niches through the use of social media. This has led to his nomination as Young Entrepreneur of the Year as a finalist 3x in a row. He completely understands the power of social media and how quickly it can change your business and your life. With that in mind, he wanted to serve other businesses and share his lessons and strategies. And thus ‘The FU Agency’ was born.
The cheeky play on his last name – FU, which in chinese means wealth (富) and good fortune (福) and FU in english meaning… well you know FU, because we like to give your competitors a shock. The agency was born with the intention to be bold, courageous and make a statement. So we understand we aren’t the agency for everyone. But if you’re looking for a non-conventional agency who gets more than just marketing to support your social media and digital strategies. Then you know you’ve got the right team in your corner. We push to find what works and experiment with novel, innovative and trending techniques to push your brand to the world.
It’s simple for us. We know that the better you do, the better we do. We want to help you and your business make a statement and make you money in the process.
It all starts with a plan and strategy. Together we decide on the optimal results and work back from there.
With our partnership together, we test, test and then test again, meticulously searching for unique and effective angles to tell your stories.
Once we find the right angles, we expand down vertically and amplify the message and refine the delivery.
People lie… Numbers don’t.
An amazing product with a flawed marketing funnel leads to a heartbreaking loss of opportunities.
Let’s take a conservative look at what amplifying your reach on social media might look like.
In a month let’s say you get 500,000 extra exposures through your content.
Take a conservative 1% click-through-rate.
You get an extra 5,000 clicks on your website.
With a conservative 2% conversion rate.
You get an extra 100 sales or leads for that month.
Your business has an Average-Order-Value of $100 per customer.
In total you have just earnt an extra $10,000 in revenue that month.
But the best part of it all is… This is YOUR content! It lasts forever, the views keep coming in, all these new followers are now a part of your qualified audience and your brand gains significant and permanent brand power. Platforms may keep pushing it viral and your best performing pieces of content can be adjusted to become ADS for your paid marketing campaigns.
So imagine if we got you an extra 10 MILLION views in a month because we figured out how to get your business to go viral. How would that change the entire landscape of your business?
How would an extra 2,000 sales help you?
We run our own businesses. We are business owners just like you. So let us share the inner workings of one of our own personal brands just to show you we walk the walk. No fluff, all data and all the evidence
Take this viral content we created in April 2023, it generated over 3 million views in 7 days which led to a significant increase in website traffic and sales.
We tracked that piece of content over a 30 day period and compared it with previous months data to see how viral content can impact a business and the results we saw were astonishing.
Over a 30 day period from just the organic social media, we saw an extra 73,662 sessions in the store, leading to a total of 1,721 conversion events, generating an extra $96,776.17 for the business in revenue that would not have existed without our viral content creation.
Not only did this viral content generate the business extra revenue, it significantly increased the performance of all paid ad channels as well as boost website searches and clicks from Google.
From this one piece of content alone, our brand reached a record month with a 306% increase in revenue, 411% increase in store sessions and an extra 150,000 followers across our social media platforms.
That’s all it took. 1 piece of content.
3 weeks of elevated virality. And fast forward over 8 months later, that piece of content has new reached over 9 million people across the world organically and has been our highest performing AD content across all of our advertising platforms, helping the business generate more than a $million dollars.
Imagine what they would mean for your business.
Our team has been creating content for over a decade, with hundreds of millions of views under our belt we cover all things content:
We will work with you to develop the right hooks, scripts and flows to help your product/service best reach the world. Trust us, we want the best for you, so expect us to work closely with you to develop the right message to deliver. You know your own brand best, so let us do the heavy lifting of amplifying your voice and message so you can focus on what’s important – running your core business. The best thing is; we will be there with you. In your store, in your studio, in your house, wherever you want. Our team in on the ground with you.
From strategy to posting to copywriting and even research, we cover all your management needs. With a team based locally, we are fast with our responses and quick with our actions. We handle all things social for you, including:
In an increasingly more digital era, it pays to have a strong digital marketing strategy. Partner with The Fu Agency to scale your business digitally.
Work directly with our founder – Allen Fu
With over 12 years of business experience, Allen has built over a dozen businesses both online and offline and leveraged the power of social media to get his brands infront of the right audience.
As a 3x Young Entrepreneur of the year finalist, he has built multiple successful, award-winning and viral brands in multiple niches.
If you are struggling with systems, processes, marketing and strategy. Allen’s passion for business and experience will be a great benefit to your business, whether you’re in startup phase, deliberating about taking the leap to becoming an entrepreneur or you’re a more seasoned business owner looking for innovative and systemised ways to enhance your business, we will help put you on the right track.
Business opportunities to explore with our team:
Ready to take your business online?
We get that times are moving fast, lots of traditional businesses are getting left behind and it seems like there is a new marketplace, social media platform, AR/VR, AI, crypto, etc all sorts of new technology popping up every single month. So don’t get left behind, digital visibility allows you to expand beyond just your local area, it allows you to reach the world for cheaper and is more efficient.
How we can help:
And if you have any other questions, simply book in a consultation and let us work our brains for you.
Our team ranges from Gen Z to Millennials. It’s safe to say we’ve been raised on social media, and the internet is our language. As the biggest group of internet content consumers, we are always up to date with the latest trends, viral movements, and content ideas. You can trust us to bring a breath of fresh air to your creative brainfog.
From the days of Myspace, Bebo, Tumblr & internet blogs, our team has been making and testing content from the early 2000s. We’ve been across every platform and even tested every platform thats disappeared. So you can be certain we know what we’re doing on socials. All of this experience has culminated in hundreds of millions of views to our own businesses and clients generating millions of dollars in real conversions for them.’
We treat you, your assets, your business, your people like how we’d like to be treated. It’s very simple. Respect is at the core of how we operate. We respect boundaries, limitations and have the patience to educate and grow with our clients. We aren’t here for a few months, and disappearing, we want to be a part of your journey as we help you grow your business and connect with the world.
Words sound great and all. But we follow the results, we explore different creative directions and dial in on those that work to see if we can amplify the results for your business. People lie, numbers don’t. We simply follow the numbers and use them to help guide us in creating more effective and powerful content for you and your business.
Much like the Imperial Seal used by the emperors centuries ago, we sign off on our work with as much pride and detail as a royal document. You can be assured that we always bring our best to the table and do our best work with you.
WBO Super Welterweight World Champion Tim Tszyu x The FU Agency
This time, Allen’s own business is in the spotlight. As an e-commerce brand, there is no foot traffic, only internet traffic and with rising advertising costs, many e-commerce brands are being squeezed dry with shrinking margins.
Partnering up with legendary celebrity chef Chase Kojima to share his world’s first ramen omakase to the world and launch his new casual eatery presented
In today’s digital age, where attention spans are shorter than ever, creating viral content has become a goal for many content creators and marketers. Going viral means reaching a wider audience and gaining instant exposure. But what exactly is viral content, and how can you create it?
